Conversion Rate Benchmarks by Industry in Plain English: How to Compare Your Site Without Fooling Yourself
Conversion rate sounds complicated, but the idea is simple. Imagine 100 people walk into a store.If 3 people buy something, the conversion rate is 3%. Websites work the same way. Out of all visitors, some do the action you care about: buy, fill in a form, sign up, download, call, and so on. If you…